Outside Source
Following the UFC White House card, also known as UFC Freedom 250, the organization was bullish on the expected number of the spectacle event. The promotion put out its first crop of numbers last week, announcing an average viewership number during the broadcast of about seven million in the U.S.
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This tally by itself falls short to the numbers drawn by the first Netflix MMA show headlined by Ronda Rousey vs. Gina Carano, which reportedly capped at 9.3 million active viewers. Both Rousey and promoter Jake Paul were quick to pounce on their numerical superiority, shrugging off the UFC as the biggest MMA league on in the world. Possibly in response to the criticism, the UFC has put forth a new crop of enhanced numbers with greater locational breakdowns and several new markets in which are now available for review.
UFC Freedom 250 claims 34 million total global viewers
As mentioned before, the UFC and Paramount+ revealed some of their streaming audience figures shortly after the event. They not only shared that the show hit an average of 7 million viewers, but that it maxed out with 17 million in the U.S. and Latin America combined. When adding in Australia, China, India, South Korea, New Zealand and the U.K., the figure doubles.
These figures do not include the nations of Spain or France, both of whom had representatives atop the marquee but do not release their broadcast data for an extended time per local law. They do, however, account for the viewership numbers during fight night and in the days since. Paramount claims that this event has set their record for the most-watched live event replay, although it is not clear at the time how many live events that they have run on this service.
This article first appeared at Recent News on Sherdog.com
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